Shastic Partners with MeridianLink to Leverage SMS in the Application

Joseariel Gomez

Posted on April 17, 2019

MeridianLink is the largest loan origination system in the United States, providing the nation’s first multi-channel loan organization platform

Recently, MeridianLink announced a partnership with Shastic to deliver an innovative SMS and real-time tracking integration inside all of their applications. Before this, financial institutions did not have a way to communicate with their customers as they moved through the application process.

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Posted in Banking RPA-as-a-ServiceTagged credit union SMS, Fintech, SMS banking, SMS Marketing, texting for banks

SMS Opt-in for Banking: How to Opt-in Users for Text Messaging?

Joseariel Gomez

Posted on August 13, 2018

The benefits of having text message services for banking are real. Not only does it provide a direct channel of communication “à la” SMS but it can also connect more people to your organization’s brand, fostering a deeper sense of customer loyalty.

Posted in Banking RPA-as-a-ServiceTagged opt-in for SMS, SMS compliance, SMS Marketing, SMS opt-in for banking, TCPA for banks and credit unions

How to Improve Customer Experience with SMS Banking

Joseariel Gomez

Posted on July 30, 2018

In a recent article, Nichole Wong delves into the expanding world of text messaging for banking. Wong also points out some surprising differences between email and text marketing.

Posted in Banking RPA-as-a-ServiceTagged SMS banking, SMS Marketing, Text Message Marketing, text messaging for credit unions, texting for banks

7 Strategies for Credit Unions to Grow Text Message Opt-in Consent

Joseariel Gomez

Posted on May 1, 2018

The biggest concern credit unions have with text messaging is opt-in consent. All credit unions must obtain “prior written consent” from members before sending text message communication to meet FCC/TCPA compliance. So how can you automatically convert new applicants into lifelong text message recipients?

Posted in Banking RPA-as-a-ServiceTagged Banks, Credit Unions, Opt-in for text message, opt-in list, opt-in strategies for banking, SMS for financial institutions, SMS Marketing, TCPA compliance, Text Message Marketing, Text Messaging