Most people who have a smartphone utilize it for more than just phone calls.
Continue reading “Studies Show Mobile Banking Apps are Among the Most Popular”Tag: mobile sms for banking
In an article by Tim Fujita-Yuhas of The Financial Brand, the author highlights some staggering statistics concerning text message usage by mobile banking customers. For example, “64% of millennials prefer text messages to voice for customer service.” The Financial Brand also notes how “77% of millennials look favorably on companies that offer text messaging communications.”
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