You would have to live under a rock to have missed the news about AI. Between rhetoric about the end of the world, AI coming for your jobs and the boom to economic growth it’s hard to know where to turn for facts. Manual knowledge work that once defined our industry is becoming a thing of the past. Propelled by AI, this shift is more than adopting new technologies; it signifies a strategic embrace of innovative tools designed to redefine operational efficiency and elevate member engagement.

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