Skip to content
English
  • There are no suggestions because the search field is empty.

How does Mass Marketing SMS work?

This article provides high-level information about Shastic's SMS Campaigns for marketing and promotions.

Shastic can help your Financial Institution create and schedule SMS campaigns for promotions and marketing. 

Marketing and Promotional SMS requires specific consent from Members that are willing to receive electronic communication. The Financial Institution needs to gather this consent before sending this type of promotional message. 

There are three types of business texts:

  1. Promotional (marketing)
  2. Informational (product or service updates)
  3. Conversational (two-way communication) - Shastic IPA and SMS Member Communication.

How do I schedule a promotional campaign?

The process of scheduling a campaign is pretty simple, Shastic will work on setting the campaign in our system and would need just a couple of pieces of information:

  1. Endpoints.- Phone numbers that the campaign will be targeting, this list can be sent in a.csv file to Shastic. Our team will take care of formatting and updating it in our system.
    ChannelType Address (phone number) Location.Country
    SMS 11233210099 US
    SMS 11234567890 US
    SMS 13456789012 US
    SMS 14567890234 US
  2. Message Content.- The actual content that you would like to include in each one of the messages (we can schedule campaigns with more than 1 message - weekly - monthly campaigns). This can include phone numbers, links, and emojis. 

The ⏱️ is ticking!! 😁Don't miss this great offer! Visit www.yourcu.com/Save for more information or call 1.800.000.1234 to open a CD today!

 

Wrap Up a Great Deal with 3 Months NO Payment 💸. Get the process started and apply online today!!https://www.yourcu.com/Promotions

 

 

    3. Date and time.- We can schedule the messages to go out at a specific time and on a specific day. We suggest these are sent between 11 am to 3 pm local time.  

You can send this information to our support team at support@shastic.com with the subject "Schedule Mass Marketing Campaign" or reach out to your Shastic Account Manager for assistance. 

 

Driving special events or campaigns with QRs

Shastic can help you generate a QR for your mass marketing assigned phone number:

sms_qr_code_mass_test

With this QR code, your Members can scan it and it will send them directly to their SMS app. From here, your Members can text any predefined keywords set up for your Organization to get access to special events or promotions. 

Setting up Keywords for your Special Events or Campaigns

Shastic can set up predefined answers for keywords. Send your account manager the Keyword you would like to use and the message you would like your Members to receive and Shastic will take care of the rest:

Screenshot 2025-01-20 at 1.56.27 PM

IMG_8504